PaymentGenes is your guide for navigating the complex payments ecosystem.
Elevate your payments capability
Improve conversion & decrease costs
Select the right solution and partner for success
Payments are becoming increasingly complex, regulated & localized. At the same time, payments are playing an increasingly important role in the customer experience.
New business models and the increasing number of sales channels require you to stay on top of payments throughout the customer journey. Your approach to the checkout process should reflect your strategy for consumer data, identity, and loyalty. It should also align with your business model, geography, and sales channels.
We offer specialized solutions tailored for merchants across a diverse range of industries, including omni-channel Retail, Hospitality and Travel. Our extensive engagement with a wide array of market segments equips us with a deep understanding of unique challenges and needs.
Module 1
A functional assessment of core payment capabilities and evaluation against industry perspective and strategic aspirations.
Module 2
A factual assessment of payment costs and performance, benchmarked against fair market value and industry standards. Thorough assessment of authorization and fraud rates including industry benchmarks.
Module 3
Local market analysis. Deepdive in your markets to develop a thorough understanding of customer behavior, digital maturity, regulatory requirements. Assessment of payment mix and fit-gap analysis.
Module 4
Payment organization design - shaping the vision for organizing for success and determining high-level roadmap.
360 assessment of your (omnichannel) payment capability including 4 modules that can be executed all together or separately.
Guidance in enhancing omnichannel payment capabilities, as sought by global retailers. Design and implement the best set up from business model, conversion, user experience, fraud management and costs perspectives.
Expertise in organizing payment departments, defining roles, target operating model and aligning them with strategy, business models and future ambitions, such as loyalty programs and embedded finance.
Optimizing the payment cost can make a tremendous impact on your business operations. At PaymentGenes we can help you develop a cost strategy that makes optimal use of your setup and contracts. We determine fair market pricing by leveraging data from 3000+ merchants. Empowered by the right data, you will strengthen your position in negotiating with your partners.
Scale your payments operation from cost center to strategic capability
Unlock new use cases and improve the payments experience
Become in control over your payments operations
We select the best solution provider to support your payments strategy. Based on a comprehensive vendor selection process we ensure the best fit for the your needs. We are experienced in selecting Orchestration layers, Payment Service Providers (PSPs), POS transaction processor, terminal providers, fraud solution providers or Acquirers globally, or for specific regions.
After identifying the right vendor we manage the specific challenges to facilitating the entire integration process, set up and training of staff.
For merchants with specific complex reconciliation or orchestration challenges we are able to source white label solutions so that proprietary solutions can be run.
Choose a partner that is the right fit, now and in the future
Limit risk during the selection process by leveraging our extensive experience
Benefit from our vendor-agnostic position in the ecosystem
Expert research and market entry strategies for merchants looking to expand their operations globally or into specific regions. We provide insights into consumer behavior, regulatory landscape, digital maturity and payment preferences in target markets.
This service is particularly beneficial for companies, which seek to optimize payments, fraud management and operations across multiple markets; or adding new sales channels such as D2C or marketplaces.
We provide country deepdives including:
Develop the right payment mix for optimal coverage in all your active markets
Understand regional differences and optimize your operations accordingly
Identify opportunities for growth
PaymentGenes has a strong track record of executing global merchant services projects.
If the past few years have taught us anything, it is just how beneficial the multi-channel sales strategy has been for retailers all over the world. But now there’s a new strategy on the rise that combines best practices from both online and offline retail and brings the customer experience to a whole new level. It is called omnichannel. And this post shows you exactly what it means, how it can benefit your business, and how to put it into practice.
The Adyen Experience event showcased how leading brands like JET, Rituals, and Adyen are pioneering new approaches in payments. JET shared its recent replatforming to a unified payments system, accelerating new payment method launches and adapting to regional differences like tipping. Rituals focused on enhancing in-store customer journeys with tap-to-pay and tailored recognition features, while Adyen unveiled “Adyen Uplift,” an AI-driven initiative for conversion optimization, alongside practical advice on adopting AI solutions incrementally. This event underscored the importance of strategic, adaptable approaches in payments, inspiring businesses to explore similar advancements.